You can learn more about our 2024/25 Chiefs jersey's and the deep meaning woven into each of them.
Available for purchase at leading sports retailers from December 2023 and our store from January 2024.
Home Jersey
The home jersey will be worn by both the Gallagher Chiefs and Chiefs Manawa teams.
Featuring prominently is the Huia bird whose feathers were tapu for Māori and worn by great Chiefs into battle. The presence of both male and female Huia signifies the unified approach and the collective mindset of the Chiefs Rugby Club teams.
The kōwhaiwhai (ornate swirls) depicted across the jersey represent the flow of the waterways throughout the region connecting the Chiefs with sponsors, members, players, clubs and supporters.
The Huia are depicted looking inwards at the taniwha (the protector) and the beating heart of the Chief (the player) who wears the jersey.
Gallagher Chiefs Away Jersey
The taniwha is shown prominently in this jersey holding onto the bend of the river. The saying he piko he taniwha (at every bend a taniwha) is represented by its many arms and legs holding onto the kōwhaiwhai. This symbolises how the Chiefs whānau are all connected by the waterways and collectively protected by the taniwha.
The Kōtuku (white heron) or He kōtuku rerenga tahi (a bird of single flight) represents the standout performances in games. Like sightings of the Kōtuku, these are often rare, special and treasured moments.
Training Jersey
The taniwha is depicted wrapped around our regions and holds onto the six feathers of the Huia in the centre of the jersey that symbolise the provincial unions of the Chiefs region – Waikato, Taranaki, Bay of Plenty, Thames Valley, Counties Manukau and King Country.
Te raranga harakeke (the flax weave) shown at the top of the jersey symbolises nurturing and caring for people which is a core value of the Chiefs Rugby Club.